The blue, silver and black colours set our here are integral parts of the QMU identity and should be used wherever possible. Colours for coated and uncoated paper have been specifically selected for accurate reproduction.

Optimum reproduction is achieved using the three spot colour version of the logotype - this should be used wherever possible. Process, single colour and line versions have also been drawn to suit all printing requirements when spot colours are unavailable or impractical. 

RGB

RGB is the logo to use for websites, videos and screens.

Dark Blue Swatch Light blue dot Silver dot Black dot

R:72 
G:84
B:99

R:138
G:172
B:209
R:178
G:178
B:178
R:000
G:000
B:000

Spot Colour

Two colour logo uses the Pantone colour matching system. This is only used in two colour printing. 

Dark Blue Swatch Light blue dot Silver dot Black dot

PANTONE 7545 C

PANTONE 542 C PANTONE 877 C PROCESS BLACK

CMYK / Process

CMYK is the logo for four colour litho printing. 

Dark Blue Swatch Light blue dot Silver dot Black dot

C:77
M:60
Y:44
B:25

C:55
M:21
Y:8
B:0
C:0
M:0
Y:0
B:40
C:0
M:0
Y:0
B:100

Two colour spot

CMYK version of QMU logo

The logotype is reproduced in two Pantone colours (Blue: 7545, Silver: 877). 

The 'Queen Margaret University' title can appear in Blue (2748) where only two spot colours are available. Please use supplied artwork that can be downloaded here.

Full colour process

CMYK version of QMU logo

When spot colours are unavailable, the colours can be converted to process as follows: 

Blue (C:71, M:44, Y:31, K:40)
Silver (K:40)

Please use supplied artwork that can be downloaded here.

Line art

Mono versions Inline QMU logo

In certain circumstances, a line-art version of the logotype will be required, for example, engraving, etching into glass and foil blocking. 

This version of the logotype can be reproduced in any of the four corporate colours: PMS 7545 (Dark Blue), PMS 542 (Light Blue), PMS 877 (Silver), or Black and in the engraving/etching techniques mentioned above. 

Please use supplied artwork that can be downloaded here.

Marketing and Communications Office

Show Contacts

Marketing and Communications Office

Marketing and Communications Office
0131 474 0000

Queen Margaret University Full Corporate Identity Guidelines