Media, Communications and Public Relations

Queen Margaret University, Edinburgh offers a range of taught Masters degree programmes that can give you the opportunity and confidence to build your career in media, communication and creative industries.

Why QMU?

QMU has a long history of teaching media, communications and public relations. Our teaching team combines years of professional experience with research-informed academic expertise. We contribute to cutting edge publications and make award-winning films and digital content.

QMU offers a range of taught master’s degree courses that can give you the opportunity and confidence to build your career in the media and communication industries. Our programmes, the only such degrees in Edinburgh, are global in outlook, and engage with current developments in this dynamic and ever-changing field of practice.

Our MSc Media, Management and the Creative Industries will provide students with a critical understanding of media organisations and the global environment in which they operate, preparing graduates for a range of future careers within this rapidly expanding sector.

For those students aiming to start or develop a career in the communication and PR sector, our well-established MSc Strategic Communication and Public Relations has a proven track-record in supporting students to achieve their professional aspirations. Likewise, if you see your future in the fast-paced world of digital media then our unique MSc Digital Campaigning and Content Creation combines the practical skills and theoretical knowledge needed to produce arresting and engaging online video content. We are also the only Scottish university to deliver the Chartered Institute of Public Relations (CIPR) Professional PR Diploma as well as the CIPR Specialist Diploma (Digital Communications) and the CIPR Specialist Diploma (Public Affairs).

We are also offering a new MSc Political Communication and Media for entry in September 2021.  

According to Nesta (2018) the creative and cultural industries are driving economic growth across the UK, and are predicted to create one million new jobs between 2013 and 2030. Likewise, the UK PR and communications industry is the most highly developed in Europe and second only to the US globally. Some 71,000 people in the UK work in this multi-billion pound industry, 22% more than in 2014 (CIPR, 2018). According to property consultant CBRE, Edinburgh ranked third after Manchester and Reading as those areas outside London with the potential to further develop as a destination for the publishing, film, TV, media, digital, computer programming and information services sectors. Our students benefit from all that Edinburgh offers as a national centre of government, business and creative industries, as well as being the home of the world’s largest arts festival.

Industry links

In a highly competitive job market, learning from experienced professionals is important. QMU has strong links with major global media, communication and creative organisations and invites senior executives and policymakers to provide students with first-hand insights into professional practice. Many of our industry contacts regularly offer placement opportunities to our students.

QMU is a member of the Media, Communications and Cultural Studies Association (MeCCSA), an accredited teaching centre of the Chartered Institute of Public Relations (CIPR), and partner institution of the Public Relations and Communications Association (PRCA). Our affiliations mean that we can offer students access to these important professional and academic bodies and their resources.

We are the only UK institution to offer CIPR-accredited courses at both undergraduate and postgraduate level as well as teaching the CIPR Professional Public Relations Diploma, the CIPR Specialist Diploma (Digital Communications) and the CIPR Specialist Diploma (Public Affairs). Students successfully completing these professional qualifications can gain advanced entry onto one of our MSc programmes, should they wish to continue their studies.

Our approach to learning and teaching

We offer full-time and part-time places. Students benefit from face-to-face and online teaching and full-time students learn alongside those studying on a part-time basis, many of whom work in professional roles. Students can focus on an area of interest to them, undertaking original research, working on professional projects and developing a portfolio of work to enhance their careers.


All students benefit from the wide range of QMU learning facilities, and are supported by access to an extensive range of online materials and resources via QMU’s virtual learning environment (including electronic books, journals and teaching content) even when off campus. Students also have access to our on-campus Business Gateway and Business Innovation Zone (BIZ). Students on the MSc Digital Campaigning and Content Creation will utilise our film and video editing suites which includes a one of only two ‘infinity’ green screen facilities in Edinburgh.

Career prospects and guideline salaries

Check out the latest industry statistics including skills gaps and salaries at:


Find out more information on how to apply for a course at QMU.