Queen Margaret Business School is responsive, dynamic and innovative.


Queen Margaret Business School is responsive, dynamic and innovative.

Why QMU?

Queen Margaret Business School is responsive, dynamic and innovative delivers high quality management courses that are continuously updated to make them relevant to the changing international business environment. Our fundamental belief is that profitable business must have a positive effect on people and our planet and this ethos is to be found in all that we teach.

Our undergraduate management degrees include:

  • BA/ BA (Hons) Business Management
  • BA/ BA (Hons) Business Management with Finance
  • BA/ BA (Hons) Business Management with Marketing
  • BA/ BA (Hons) Business Management with Enterprise
  • BA/ BA (Hons) Events Management
  • BA/ BA (Hons) International Hospitality and Tourism Management

Business Management

Business is one of the cornerstones of society. Developing and managing responsible business and enterprise is key to resilient economic and social development. Recent economic turmoil has emphasised the need for sustainable business, for example businesses that are economically, community, socially and environmentally sustainable. Some of those enterprises are not ‘businesses’ in the corporate sense, but enterprises in the third sector, social enterprises, charities or family businesses. Equipping graduates to interact with a variety of business models remains key both to the development of relevant individual careers and to the development of economic prosperity at a national level.

Recent evidence suggests that there is increasing demand for highly skilled managers and professionals. The Working Futures report published by the UK Commission for Employment and Skills in 2016 indicates that the UK will need 1.9 million new managers by 2024. This growing need for skills from business is due in part to the replacement of those retiring from the workforce and the anticipated growth of the UK economy. Our Business Management degrees are designed to inspire moral, ethical and sustainable practices in management to equip students to develop as managers and leaders who will make a positive contribution in the public, private and third sectors.

Our Business Management degrees cover the critical business management functions of marketing, finance, human resources and operations management. However, at QMU students will find a particular emphasis placed on responsible business practices and entrepreneurship.

We have offered a degree in general Business Management for many years at QMU. However, for entry in 2018 we will provide three new, more specialised exit routes. All Business Management students will study the same modules across Years One and Two where they will develop an understanding of the subject area. In Years Three and Four students will be provided with an opportunity to specialise by completing modules which are specific to their desired professional pathway. The exit options include a BA / BA (Hons) Business Management degree in addition to three specialised routes in BA (Hons) Business Management ‘with Enterprise’, ‘with Finance’, and ‘with Marketing’.

Our students are well prepared to enter a career in an existing organisation, however there are many opportunities in exit options include a BA / BA (Hons) Business Management degree in addition to three specialised routes in BA (Hons) Business Management ‘with Enterprise’, ‘with Finance’, and ‘with Marketing’.

Our students are well prepared to enter a career in an existing organisation. However, there are many opportunities in our Business Management degrees to encourage entrepreneurial behaviour. This is developed in taught classes and through interaction with organisations such as the Scottish Institute for Enterprise (SIE), Sporting Chance, Business in the Community and a variety of external speakers. In Year Three, students create a business plan for a new business idea. Ideas are as diverse as motorcycle funerals, businesses based around virtual golf, music apps and kick-boxing as a leisure activity, and specialist food retailers, alongside tried and tested formats of cafes, shops and home-based businesses. With the help of the Business Innovation Zone at QMU, students are able to turn their idea into a real business during and indeed after their studies.

Our Business Management degrees are experience driven with opportunities for self-development and gaining applied experience through working on live business projects, developing negotiation skills, mentoring opportunities and engaging with the local business community. Students undertake a placement in Year Four to gain valuable experience in an organisational setting of their choice. In addition, students also have the opportunity to apply for internships through Entrepreneurial Scotland’s Saltire Scholar Internship Programme, as well as a wide range of placements, internships and opportunities within various sectors.

Events Management

According to the recent report from the Business Visits & Events Partnership (BVEP), the UK events industry is now worth £39.1bn which amounts to 35% of the UK visitor economy. The events sector currently employs 530,000 people in 25,000 events businesses. There is significant growth in areas such as: conferences and meetings, exhibitions and trade fairs, corporate events, outdoor events, sporting events, music events, cultural events and festivals as well as a plethora of emerging smaller and community-based events. Scotland’s reputation as being the ‘perfect stage’ for events is recognised at national and international levels by Event Scotland.

The BA/BA (Hons) Events Management has been part of our portfolio for over 10 years and continues to grow and be updated to keep ahead of contemporary developments in the field both from a practical and academic perspective. With a strong emphasis on management, the course will prepare you to lead, plan, deliver and evaluate the outcome of a live event and also offers a four-week work placement where you can gain valuable applied experience.

The course is developed with a business focus that will take the student through a concise journey within the field of contemporary events, starting with an introduction to the diversity and breadth of events in Year One, then onto designing and producing a live event at an Edinburgh professional events venue for charity in Year Two. Year Three considers how mega events can shape and affect cityscapes and communities as well as focusing on understanding events consumers and motivations of audiences. Year Four culminates with international understanding of the events industry, examining contemporary developments and challenges facing today’s events managers, including social justice issues and social change agendas. All of these are complemented and supported by relevant business modules.

Our teaching team have a wealth of industry experience and expertise and are actively involved in contemporary research within the subject area. Our modules reflect the diversity and breadth of the sector to prepare students to succeed in this growing and dynamic field of work and study.

International Hospitality and Tourism Management

The value of the hospitality and tourism industry to the Scottish economy is considerable: recent figures estimate the sector to be worth more than £4.2 billion and to employ more than 218,000 people. This current and anticipated growth is leading to a growing demand for highly qualified professionals, at all levels, to continue to develop the sector. The hospitality and tourism industry is a global one and a QMU international hospitality and tourism management (IHTM) degree opens doors for our students across the world.

QMU has delivered aspects of hospitality and tourism education for some 140 years, and has an excellent reputation with employers across the world. Our international hospitality and tourism degree will not only arm you with a vast array of industry knowledge, it is also designed to give you as much exposure to the reality of the industry as possible.

The course is truly international; students hail from across the globe and we have links with many different hospitality and tourism organisations worldwide.

Learning alongside a range of nationalities will enhance your learning and development, and our links will allow you to meet key players in the industry and open up a range of placement opportunities. The IHTM teaching team maintain that our degree prepares you for an outstanding career in management be that in either hospitality or tourism, and our graduate employment record supports this belief.

Our staff have strong connections to organisations such as the Institute of Hospitality, the Tourism Society, the Scottish Tourism Alliance, the Hospitality Industry Trust and many more. These connections offer opportunities to attend conferences, workshops and even apply for scholarships to spend time abroad in Switzerland, at Disney, or at one of many other exciting locations, all connected to your learning. The IHTM degree has a wide range of industry supported scholarships and awards which we consider to be a strong endorsement by industry of our degree.

Our approach to learning and teaching

Our degrees are modular. In Years One and Two, core modules on each degree will give you a grounding in your chosen area. As you progress, you will begin to learn more about your particular area. For Business Management and Events Management you have the opportunity to select modules which you have a particular interest in in the later years of the degree. This may give you the opportunity to steer your future career in a particular way.

You will benefit from a variety of teaching methods including lectures, seminars and workshops, and field trips. Our courses include workplace experience and students will also benefit from an array of guest speakers. Students on the IHTM course will enjoy practical sessions at the prestigious Waldorf Astoria Edinburgh and Edinburgh New Town Cookery School as well as visits to a myriad of hospitality and tourism organisations.

Assessment methods also vary and include examinations, written reports, essays, presentations and peer assessment. Our assessment methods include formative and summative components, so students receive early feedback on progress made and can use it to help inform final assessment coursework.

Our staff team all have experience of working in the industry and regularly publish in academic journals, keeping their teaching and research relevant.

Industry is extremely supportive of our courses and students will benefit from hearing guest lectures from a range of practitioners and visiting professors. Building contacts and networks is key to gaining an understanding of the industry and securing work experience and employment on graduation.


Our staff are very involved in research ensuring that course content is up to date. You will be taught by active researchers in their own right, some of whom have recently completed their doctoral studies and others who are publishing in mainstream academic journals. Such engagement is key to the relevance of our courses, and helps equip staff and students with the background to make intelligent decisions about their future. You will also have contact with our growing number of PhD students as you progress through your chosen route of study, offering you the opportunity to meet with those engaged in the pursuit of knowledge. There is a variety of organisations with which active research is carried out at QMU; staff research collaborations include research with international and local businesses, third sector organisations and family businesses in a variety of sectors, including campaign groups such as ‘Business Fights Poverty’, and a variety of universities overseas.

Our current research interests are in the areas of:

  • family business
  • smaller and social enterprises
  • public sector management
  • human resource management
  • marketing and business strategy
  • the luxury hotel market
  • ecological and sustainability issues in relation to hotels
  • tourism in developing countries
  • food events and tourism
  • ‘slow’ tourism
  • digital technology and its application to events, tourism and hospitality
  • cultural events and festivals
  • motivations and consumer behaviour in special events
  • international events management and social justice, gender (in)equality, social inclusion, and diversity in events management
  • tourism and sports public relations

As you reach the later stages of undergraduate study there are opportunities to develop individual pieces of research through the dissertation, and those students who choose further study at master’s or doctoral level are able to develop these interests further.


To react to the challenges of the 21st century, and move forward, the business, events and hospitality and tourism industries urgently need effective managers. Our graduates are perfectly positioned to play their part in this, possessing a mix of leadership, managerial, interpersonal and technical skills, all of which are crucial to career development.

Our international hospitality and tourism graduates have gone on to successful careers in a variety of public sector organisations such as VisitScotland and EventScotland. Many others are also carving a career pathway with Sheraton, Gleneagles, Malmaison and Hotel du Vin, Hilton, RF Hotels, as well as many smaller privately owned companies in both tourism and hospitality.

Our Business Management graduates have left QMU to embark on a wide range of successful careers in various sectors. Recent examples of employment of our Business Management graduates include; one working as ‘change manager’ for a major Scottish bank; one who joined the John Lewis management training programme; one working as a marketing communications specialist at Babcock International Group; another who works with the British Council in India; and one with Stratstone (BMW) on Tyneside. Web traffic is another area where graduates have developed careers working with new and existing web-based businesses.

Entry onto graduate training programmes for major employers has been the preferred route for some, with a small number each year going on to teach either in schools or in the further education sector. For some, starting their own business is the ideal option and graduates have developed businesses in areas as diverse as extreme sports retailing, American real estate, cake making, industrial car-washing and market research. With a focus on entrepreneurial activity embedded in our Business Management degrees, a number of graduates have successfully started their own businesses, in the UK and abroad – all of which is testament to the quality of the teaching provision at QMU.

Our Events Management graduates have gone on to run their own event agencies; work for prestigious international event companies; become wedding and event planners at luxury venues; manage international events, such as the Commonwealth Games; lead in events technology organisations; shape event policy at EventScotland and Edinburgh City Council; as well as pursue post-graduate degrees in this emerging research field.

Some students decide to undertake further academic study, perhaps at QMU on one of our MSc International Management and Leadership options, to enhance their business career or as a prelude to doctoral research.






Find out more information on how to apply for a course at QMU.