skip to page content
home | course search | site map
Queen Margaret University Edinburgh logo and also link to the homepage



BA (Hons) International Hospitality and Tourism Management

The BA (Hons) International Hospitality and Tourism Management is a full-time top-up degree for students who have successfully completed an Advanced Diploma in hospitality and tourism. It consists of 180 credits at levels 9 and 10 of the Scottish Credit and Qualifications Framework. The programme takes 12 months to complete.

The degree is a rigorous one-year programme that covers many aspects of hospitality and tourism management. The curriculum is carefully balanced between theory and practice – and with many opportunities for case studies and group projects, students are cultivating not just the necessary knowledge, but the leadership skills and professionalism that will enable them to assume cutting-edge roles in the next generation of the hospitality industry.

Entry Requirements:

Applicants should normally complete the EASB Diploma and Advanced Diploma programme (with the Industrial Placement & Dissertation). Applicants from other Advanced Diploma programmes will be considered on their individual merits.

Applicants whose first language is not English must provide evidence of proficiency in English language. Acceptable evidence is:

  • An minimum IELTS score of 6.0, in each band; or
  • A minimum of 237 in the computer-based TOEFL exam; or
  • 580 in the paper-based exam

Candidates that do not meet the above minimum entry standard for the BA, may be given a conditional offer subject to successfully achieving the minimum English language proficiency (through the EASB English language department).

Outcomes:

Knowledge and Understanding

On completion of the programme, the students will have gained knowledge and understanding of:

  1. The defining characteristics of hospitality in the modern world.
  2. The central role of the hospitality provider
  3. The expectations of the guest/consumer
  4. The impact of the hospitality industry on the environment
  5. Appropriate theories and concepts from the generic management areas applied to the hospitality context.
  6. The application of technical, managerial and interpersonal skills and knowledge to propose and evaluate practical and theoretical solutions to complex problems in the hospitality arena
  7. The diversity of both internal and external stakeholders
  8. The moral, ethical and safety issues which directly pertain to the subject domain including relevant legislation and professional codes of conduct.
  9. Awareness of the sustainability of any new venture within a hospitality context.

Intellectual Skills

On completion of the programme, students will be able to:

  1. Research and assess subject specific facts, theories, paradigms, principles and concepts applicable to the hospitality domain
  2. Select, summarise and synthesise evidence
  3. Describe, analyse and evaluate data
  4. Critically interpret data and text from a range of academic and empirical sources
  5. Select and apply appropriate knowledge, methodologies and theories to problem solving
  6. Develop a reasoned argument and challenge assumptions
  7. Take responsibility for their own learning and continuing professional development

Practical Skills

On completion of the programme, students will be able to:

  1. Plan, design, execute and evaluate practical activities using appropriate techniques and procedures
  2. Operate effectively as a member of a team
  3. Undertake fieldwork with appropriate consideration for ethics, safety and risk assessment
  4. Plan, design, execute and communicate a sustained piece of independent work using appropriate media
  5. Use information technology in the hospitality workplace and in the analysis of findings and presentation of work.

 Transferable Skills

On completing the programme, students will be able to:

  1. Communicate and present information in oral, written and electronic formats
  2. Apply numeric and IT skills accurately and effectively
  3. Successfully interact with others and work as a team
  4. Identify and address complex problems
  5. Take innovative approaches and adapt to changing circumstances
  6. Employ numeracy and IT skills
  7. Identify appropriate sources and apply business research methods appropriately
  8. Reflect on their own practice
  9. Plan and manage learning and work to deadlines
  10. Work and learn independently
  11. Develop appreciation of cultural, ethical and gender issues

Duration:
12 months

Start Date:
October 2014

Location/Attendance:
East Asia Institute of Management, Ah Hood Road, Singapore

Delivery:
Full-time

Fees:
see www.easb.edu.sg

Application:
Contact East Asia Institute of Management

Professional Registration:
not applicable

Course Details:
The hospitality and tourism academic team at EASB endeavour to contextualise the teaching of industrial, global and academic issues in relation to the provision of hospitality, food and drink services alongside visitor experiences, whilst considering the very real challenges for managers in Asia. Students are encouraged to develop as individuals who are self-starters and who can demonstrate a willingness to work in a democratic manner, and illustrating awareness of leadership, cultural differences and diversity. Key to this is the way in which they demonstrate a clear understanding of how teams operate in the workplace and how such teams might be managed by pro-active managers who can empower staff when required, lead when necessary and utilise power in a fair and empathetic manner that highlights control of all available resources.

Structure:

Module

Module Name

Credits

Assessment

Weighting

B3132

 

EXPLORING STRATEGY

 

20

 

Coursework 

50%

Exam 

50%

B3133

 

NEW ENTERPRISE CREATION

20

 

Written Plan 

75% 

Interview 

25%

B3134

 

SUSTAINABLE MANAGEMENT OF HOSPITALITY ENTERPRISES

20

 

2500 word report 

80% 

Group Presentation 

20% 

B4100

INTERNATIONAL DESTINATION MANAGEMENT

20

Oral Presentation 

30% 

Written 3500 word management report 

70% 

B4101

 

CONTEMPORARY MANAGEMENT CHALLENGES IN HOSPITALITY & TOURISM

20

Literature Review, 2000 words 

50% 

Viva, 20 minutes 

50% 

B41**

INTEGRATED RESORTS MANAGEMENT

20

Written 3500 word Essay

100%

B41**

HONOURS PROJECT

60

Project Proposal

& Presentation

50%

Critique of Academic Journal

 

50%

 

Further information:
Enquiries about this programme may be directed to Sheila Adamson, Partnership Development Manager


^ to top

last modified 31/10/2014 Queen Margaret University, Edinburgh EH21 6UU - Tel: +44 (0)131 474 0000
find us | contact us Copyright © Queen Margaret University. terms of use | accessibility | FOI & data protection