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Qualifications:
2003, HND in Tourism, CENP - Universidad de A Coruna
2004, BA(Hons) in Travel and Tourism Management, Buckinghamshire Chilterns University College
2005, MSc in Heritage Tourism Development, University of Sunderland
Memberships:
2006-, Member, International Federation of IT and Travel and Tourism, International Status
Personal Profile:
Dr. Sofía Reino graduated from Centro Español de Nuevas Profesiones - Universidad de A Coruña (Spain) in 2003, being awarded a Degree in Tourism. She then moved to the UK to continue her education and enrolled in a top-up year at Buckinghamshire Chilterns University, attaining a BA honours degree in Travel and Tourism Management in 2004. In 2005, Sofía completed her MSc in Heritage Tourism Development with distinction, at the University of Sunderland. Soon after this, she gained a scholarship to fund her Ph.D. in Benchmarking ICT adoption by tourism sectors at Queen Margaret University. This project has recently been successfully completed.
Additionally to her teaching and research at QMU, during her Ph.D. studies Sofía collaborated with different Institutions, both for further research and teaching. She worked as guest lecturer and examiner for the University of Sunderland, where she also collaborated in the development of the European Commission project entitled "Integrated e-Services for Advanced Access to Heritage in Cultural Tourist Destinations" (ISSAC), funded through the IST programme. Furthermore, she was also appointed as a part time lecturer at Edinburgh Napier University, and she also collaborated in the project “International cross cultural tourism definition research”, involving 22 partners from major Universities worldwide .
Her research expertise lies in benchmarking within hospitality and tourism sectors. Currently her research combines the development of techniques for benchmarking ICT adoption in hospitality and tourism, the generation of market-based heritage management performance outcomes and the design of sustainable branding.
Sofía is a reviewer for several international conferences and publications, including EuroCHRIE, the International Consumer Studies Research Conference and eReview of Tourism Research.
Recent Publications:
Details of Sofias' Ph.D. available at the eTourism Capability Website
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