Alisha Ali

Alisha Ali has been actively involved in the hospitality and tourism industry for the past eight (8) years. She has completed a Bachelors of Science Degree in Tourism Management and a Masters Degree in Management Studies. Currently, she is a full-time Ph.D. Student in eTourism in the School of Business and Enterprise at Queen Margaret University, UK where she is researching Tourism, Sustainability and New Technology.

She has lectured in the travel and tourism field in several disciplines such as Front Office Operations, Accommodation Management, Rooms Division Management, Sustainable Tourism, Caribbean Travel and Tourism, Introduction to Hospitality and Tourism and Human Resources Management.

In addition to academic activities, Alisha has worked both locally, regionally and internationally in the hospitality and tourism field. Some of her career highlights includes developing marketing communication material for the travel and tourism industry, conducting market research and analysis of world-wide trends in the hospitality industry, developing feasibility studies for industry stakeholders and working on “live” tourism plans and projects and participating in their implementation in the Caribbean.  

Current research interests include sustainable tourism, computer-mediated sustainability and tourism in developing countries.

Publications and presentations

Ali, A. and Frew, J.A. (2008). Innovation, ICT and Sustainable Tourism Development. Paper presented at the 2008 International Society for Travel and Tourism Educators Conference (ISTTE), September 30th-October 2nd 2008, Dublin, Ireland.

Ali, A. and Frew, J.A. (2008). ICT for Sustainable Tourism Development – An Emergent Framework. In M.Sigala (Ed.), Proceedings of the 2nd International Scientific Conference of the e-Business Forum: E-Business in Travel, Tourism and Hospitality 2008. Athens: University of Aegean.

Ali, A. and Frew, J.A. (2008). The Development of a Recommender System for Information and Communication Technology (ICT)-based Applications for Sustainable Tourism Development of Destinations. ENTER 2008 PhD Workshop. January 22. Innsbruck, Austria: MCI.

Ali, A. (2007). The Development of a Recommender System for Information and Communication Technology (ICT)-based Applications for Sustainable Tourism Development of Destinations. Queen Margaret University Research Seminar. April 23. Edinburgh, UK: Queen Margaret University.

Ali, A. (2007). The Development of an Assessment Model for ICT-based tools/applications for Destination Managers in Sustainable Tourism Development. ENTER PhD Workshop. January 24. Ljubljana, Slovenia: Congress and Cultural Centre Presernova.

Contact details Alisha Ali SITI Research Centre School of Business, Enterprise and Management Queen Margaret University Edinburgh EH21 6UU UK Tel: + 44 131 474 0000 Fax:+ 44 131 474 0001 aali@qmu.ac.uk

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